The curriculum of the Applied Bachelor of Creative Business Program consists of six fields of study which are implemented through 41 courses, as follows:
Creative and Innovation Management (core criteria)
Digital Technology (core criteria)
Product Design and Creation (core criteria)
General Management (general criteria)
Language Skills (general criteria)
Character Education (UNPAR’s distinct value)
To view the list of Compulsory Courses, click here. To view the list of Elective Courses, click here.
Compulsory Courses
Semester 1
Course
SKS
Creativity and Innovation Management
3
Creative Industry
3
English I
3
Introduction to Multimedia
3
Public Speaking
2
Civics Education
2
Indonesian Language
2
Logic
2
Semester 2
Course
SKS
Business Process Management
3
Website Design Lab.
4
Critical Thinking
2
English II
2
Multimedia Production Lab.
3
Creative Writing Lab.
2
Pancasila Education
2
Basic Ethics
2
Semester 3
Course
SKS
Communication and Leadership
3
Business Finance
3
Introduction to Programming Language Lab.
2
Product Design I
2
Product Design Studio I
1
Negotiation Skills
3
Introduction to Artificial Intelligence (AI) Lab.
2
Catholic Religion / Phenomenology of Religion
2
Aesthetics
2
Semester 4
Course
SKS
Data Visualization Lab.
2
Business Data Analysis
2
Business Data Analysis Lab.
1
Digital Design Practicum
2
Financial Management I
2
Financial Management Lab.
1
Branding
3
Product Design II
2
Product Design Studio II
1
Digital Marketing
3
Elective Course (1)
Semester 5
Course
SKS
Digital Content Production
3
Digital Content Production Lab.
2
Financial Management II
3
Market Research
3
Intellectual Property Rights
2
Industrial Psychology
3
Elective Course (2)
Semester 6
Course
SKS
MBKM / Industrial Internship
20
Semester 7
Course
SKS
Creative Entrepreneurship
14
Final Project
6
Semester 8
Course
SKS
Creative Works Exhibition
2
Electives
Course
SKS
Foreign Language (Options: Mandarin, Korean, German, French, Japanese)